• 50% Beef. 100% Flavor.

    Everything you love about real beef, with more goodness built in. Our 50/50 blend of beef and mushrooms is juicy, savory and made to cook just like the ground beef you already know and love.

  • Beef enhanced by nature’s superfoods

    We blend real beef with organic shiitake and oyster mushrooms, plus a touch of kelp, for more nutrition in every bite. Mushrooms add gut-friendly fiber, antioxidants and natural umami, making beef even more flavorful, juicy and satisfying, and giving you a meal that feels as good as it tastes.

  • Healthier Meat, Healthier Planet

    Mushrooms aren’t just good for you, they’re one of the most sustainable foods on Earth. By blending them with regeneratively raised beef, we use less beef in every pack, helping reduce greenhouse gas emissions, land use and freshwater use by 50%, without giving up the meat you love.

50% Beef. 100% Flavor.

Everything you love about real beef, with more goodness built in. Our 50/50 blend of beef and mushrooms is juicy, savory and made to cook just like the ground beef you already know and love.

Beef enhanced by nature’s superfoods

We blend real beef with organic shiitake and oyster mushrooms, plus a touch of kelp, for more nutrition in every bite. Mushrooms add gut-friendly fiber, antioxidants and natural umami, making beef even more flavorful, juicy and satisfying, and giving you a meal that feels as good as it tastes.

Healthier Meat, Healthier Planet

Mushrooms aren’t just good for you, they’re one of the most sustainable foods on Earth. By blending them with regeneratively raised beef, we use less beef in every pack, helping reduce greenhouse gas emissions, land use and freshwater use by 50%, without giving up the meat you love.

It's time to meat in the middle.

Not plant-based meat. Not traditional ground beef.

Something better in between.

Wilderra is a 50/50 blend of regeneratively raised, grass-fed beef and organic shiitake + oyster mushrooms. Mushrooms naturally deepen the savory flavor of beef while adding juiciness, tenderness and valuable nutrients. And because we use less beef, every pack comes with a lighter environmental footprint too

Not your average beef.

Wilderra

Regular Beef

Plant-Based Alternatives

Real beef
Whole-food ingredients Varies
Plant-based fiber
Real beef flavor + texture Limited
Regenerative sourcing Varies Varies
Added Micronutrients Varies

How Wilderra came to be

We believe you can eat better without taking your favorite foods off the table.

We love beef, but we also care deeply about what we eat, where it comes from and the impact our choices have on the planet. We wanted a way to enjoy the meat we love that felt more balanced, nourishing and sustainable, without sacrificing flavor.

Turns out, the answer was a pretty natural pairing. Beef and mushrooms have been enjoyed together for generations, and for good reason. Mushrooms bring rich umami flavor, juiciness and added goodness, while a touch of kelp brings even more to the mix.

Wilderra is our take on better meat. Real beef, real ingredients and a little more goodness built in, made for the way we want to eat today.

People are into it

REALLY F*ING GOOD

This is really f***ing good. I was so impressed!

- James K, verified customer

Perfect kid veggie hack

This is the perfect way to get my 2-year-old to eat more veggies.

- Sarah M, verified customer

IT’S MY OBSESSION

“I have like two packs a week.”

- Anna J., verified customer

Lighter, but still so tasty

I’m not a big meat eater because meat feels so heavy. This blend is perfect. I love the mushrooms, and I love that the beef is high quality and regeneratively raised.

- Luke W, verified customer

YOU GUYS NAILED IT

I’ve tried a lot of products like this, but you guys are the only ones who’ve truly nailed it.

- Lisa B. verified customer

REALLY F*ING GOOD

This is really f***ing good. I was so impressed!

- James K, verified customer

Perfect kid veggie hack

This is the perfect way to get my 2-year-old to eat more veggies.

- Sarah M, verified customer

IT’S MY OBSESSION

“I have like two packs a week.”

- Anna J., verified customer

Lighter, but still so tasty

I’m not a big meat eater because meat feels so heavy. This blend is perfect. I love the mushrooms, and I love that the beef is high quality and regeneratively raised.

- Luke W, verified customer

YOU GUYS NAILED IT

I’ve tried a lot of products like this, but you guys are the only ones who’ve truly nailed it.

- Lisa B. verified customer

REALLY F*ING GOOD

This is really f***ing good. I was so impressed!

- James K, verified customer

Perfect kid veggie hack

This is the perfect way to get my 2-year-old to eat more veggies.

- Sarah M, verified customer

IT’S MY OBSESSION

“I have like two packs a week.”

- Anna J., verified customer

Lighter, but still so tasty

I’m not a big meat eater because meat feels so heavy. This blend is perfect. I love the mushrooms, and I love that the beef is high quality and regeneratively raised.

- Luke W, verified customer

YOU GUYS NAILED IT

I’ve tried a lot of products like this, but you guys are the only ones who’ve truly nailed it.

- Lisa B. verified customer

REALLY F*ING GOOD

This is really f***ing good. I was so impressed!

- James K, verified customer

Perfect kid veggie hack

This is the perfect way to get my 2-year-old to eat more veggies.

- Sarah M, verified customer

IT’S MY OBSESSION

“I have like two packs a week.”

- Anna J., verified customer

Lighter, but still so tasty

I’m not a big meat eater because meat feels so heavy. This blend is perfect. I love the mushrooms, and I love that the beef is high quality and regeneratively raised.

- Luke W, verified customer

YOU GUYS NAILED IT

I’ve tried a lot of products like this, but you guys are the only ones who’ve truly nailed it.

- Lisa B. verified customer

REALLY F*ING GOOD

This is really f***ing good. I was so impressed!

- James K, verified customer

Perfect kid veggie hack

This is the perfect way to get my 2-year-old to eat more veggies.

- Sarah M, verified customer

IT’S MY OBSESSION

“I have like two packs a week.”

- Anna J., verified customer

Lighter, but still so tasty

I’m not a big meat eater because meat feels so heavy. This blend is perfect. I love the mushrooms, and I love that the beef is high quality and regeneratively raised.

- Luke W, verified customer

YOU GUYS NAILED IT

I’ve tried a lot of products like this, but you guys are the only ones who’ve truly nailed it.

- Lisa B. verified customer

REALLY F*ING GOOD

This is really f***ing good. I was so impressed!

- James K, verified customer

Perfect kid veggie hack

This is the perfect way to get my 2-year-old to eat more veggies.

- Sarah M, verified customer

IT’S MY OBSESSION

“I have like two packs a week.”

- Anna J., verified customer

Lighter, but still so tasty

I’m not a big meat eater because meat feels so heavy. This blend is perfect. I love the mushrooms, and I love that the beef is high quality and regeneratively raised.

- Luke W, verified customer

YOU GUYS NAILED IT

I’ve tried a lot of products like this, but you guys are the only ones who’ve truly nailed it.

- Lisa B. verified customer

Small Change. Big Upgrade.

Recipes